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Vision

In Ayurveda, a healthy individual is not only one who is free of any illness, but one whose mind, body and soul are in completely alignment, with all organs functioning at the optimum level.

• Our vision is to take Ayurveda to a global level and establish ourselves as the best in the field.
• The fundamental steps to achieve this are to standardize health care and elevate health standards.

 

Mission

• As a front-runner in the herbal medicine industry, we ensure that Charak products adhere to strict quality standards and are supported by research.
• Certified by WHO for following ‘Good Manufacturing Practices’ and conferred the ‘Excellence in Ayurveda Pharmacy’ award by International workshop on ‘Standardization of Ayurveda products’ we are well on our way to realising our goal.

 

Values

• Our approach is simple – provide the best quality product to the customer.
• Our journey to excellence is fuelled by our team who make it possible by realizing their full potential.
• We adhere to fair trade – in all business dealings, everyone must benefit equally to ensure fair trade.
• We maintain the fragile balance in the environment and replenish what we take.

 

Core Objectives

• Make the world a healthier place, by turning back to nature for natural cures
• Raise the standards of Ayurvedic medicine to make it a force to reckon with.
• Provide an supplementary therapy to prescribed medications
• Expand the knowledge base of Indian herbs and plants and become the de facto knowledge centre for the same.
• Evolve and strengthen the active ingredients in our products to increase efficiency.

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